Brand Tested Grade my brand

Promix

Clean protein powders, creatine, collagen and snacks with no artificial ingredients.

promixnutrition.com
Screenshot of the Promix homepage
Source: promixnutrition.com, Oct 11 ’26
Brand DNAC-65/100 · 40%
Site ExperienceB-73/100 · 60%

Brand DNA C- (65), Site Experience B- (73)

See the breakdown

A clean label supplement brand with one strong line.

  • Voice12/20

    An owned line, "No Artificial Anything™", with the rest in standard supplement copy.

  • Look13/20

    Dark hero with an amber jar on a wood table and a press row, clean and premium.

  • Feel and vibe11/20

    A clean fitness mood, close to rivals.

  • Energy16/20

    New product, new reasons to come back, month after month.

  • Positioning13/20

    Clean label across a wide range with a protein calculator; the range blurs the idea.

The seven Site Experience areas are further down, under See the breakdown.

The short answer

Promix scores 70 (C+). Listed. The tool setup carries this grade. The upside is in the proof.

Last graded

Tools they run
Stay AI, Alia, Klaviyo forms, Rebuy, Klaviyo, Attentive +3 more
New since Apr 10, 2026
16 new products. Latest: Quercetin Immunity (Oct 6, 2026); Berberine Metabolic (Sep 25, 2026)
What they do best

Risk reversal

"90 Day Guarantee*" with terms.

Where the room is

47% of Supplements brands run a referral, loyalty or affiliate app.

Our scan didn’t find one on Promix’s storefront. Other people’s audiences are a channel, and the top brands pay for it.

See the gap
The one next move

Fix template code

Render the text server side.

All 3 fixes
Customer reviews4.9 out of 5 from 355 reviews
The stack

Tools they run

9 tools spotted in public storefront code, grouped by tier. 5 of the 7 core categories are covered.

The Defaults

3

Table stakes. Nearly every brand we scan runs these.

Core Stack

4

The growth engine: subscriptions, popups, identity, upsells and testing.

Supporting Cast

3

Reviews, referrals, attribution, support and everything else.

Detected, not endorsed. Each app links to its profile in The Stack.

Go deeper

The full read

Brand analysisPositioning, point of view, audience, white space and validation
Point of view

Clear

How strongly Promix stands for something only it can say.

  • "Protein Calculator" and Non-GMO claims.
  • No artificial anything.
Third-party validation

Clear

  • Review volume and rating shown. PDP shows 4.9 out of 5 from 355 reviews (Junip) once its review widget loads; the count is not in page source.
  • Authority or third-party proof. No press found.
  • Star rating on the product page. PDP shows 4.9 out of 5 from 355 reviews (Junip) once its review widget loads; the count is not in page source.
  • Certifications or clinical backing shown. “Non-GMO” on the site.
  • Creator, affiliate or UGC presence. No creator program or customer content detected in public code.
Audience

Who the site speaks to. No named customer.

The strategist’s read

Where Promix plays, and the next move

Where they play

Supplements. Clean protein powders, creatine, collagen and snacks with no artificial ingredients.

Who it is for

No named customer.

What they own

"Protein Calculator" and Non-GMO claims.

Strongest angle

Risk reversal

"90 Day Guarantee*" with terms.

Biggest untapped angle

A reason to buy now

New arrivals, not dated. A dated moment (a drop, a season, a limited run) turns interest into an order.

The one move we would make next

Fix template code

Render the text server side. Code on the page looks broken.

Our read, built from the quotes on this page. Opinion, not fact.

Customer reviews4.9 out of 5 from 355 reviews, hero products, love and gripes
4.9355 reviews on Non-GMO Creatine, the product page we graded

Hero products

  1. Non-GMO Creatine4.9 · 355 reviews
  2. Debloat: Prebiotic + Probiotic Florida Orange4.9 · 1,765 reviews
  3. Pre-workout4.9 · 713 reviews

Ranked by the store’s own best-selling sort, reviewed products only.

What people love

Not enough review text readable on the page to call themes yet.

What they don’t

Not enough review text readable on the page to call themes yet.

Source: ratings and reviews shown on promixnutrition.com product pages (Product page rating), read Oct 11, 2026. Rating and count as displayed. Themes come from the 0 review texts the pages let a visitor read; quotes are verbatim, trimmed to one sentence. The average rating is shown as the store displays it, for context. It isn’t part of the Brand Tested Score.

See the breakdownThe seven Site Experience areas, every point with the quote behind it

Promix has an owned line ("No Artificial Anything™"), "275,000+ Happy Customers" and a "90 Day Guarantee", but template code shows in H2 tags ("${headingText}"), the meta is a generic store line, and no review count was visible.

74First impression20% of the scoreSee what we saw
  • ~
    Hero headline says what it is or the core benefitH1: "No Artificial Anything™".
    20/25
  • ~
    Subhead makes the benefit specific"Try the world's cleanest supplements and snacks."
    13/20
  • ~
    Target customer and use occasion are clearNo named customer.
    9/15
  • ~
    Category understood within five secondsSupplements, clear.
    17/20
71Point of view11% of the scoreSee what we saw
  • ~
    Differentiation versus alternatives is explicit"Protein Calculator" and Non-GMO claims.
    14/20
  • ~
    Distinct hooks and anglesNo artificial anything.
    11/15
63Proof people love it14% of the scoreSee what we saw
  • ~
    Review volume and rating shownPDP shows 4.9 out of 5 from 355 reviews (Junip) once its review widget loads; the count is not in page source.
    13/20
  • ~
    Authority or third-party proofNo press found.
    6/15
  • ✓
    Star rating on the product pagePDP shows 4.9 out of 5 from 355 reviews (Junip) once its review widget loads; the count is not in page source.
    15/15
  • ✓
    Certifications or clinical backing shown“Non-GMO” on the site.
    10/10
  • ✕
    Creator, affiliate or UGC presenceNo creator program or customer content detected in public code.
    0/10
64Getting to checkout16% of the scoreSee what we saw
  • ~
    Clear offer on homepage and PDP"Free Shipping On Orders Over $90.", Subscribe & Save.
    14/20
  • ~
    Risk reversal"90 Day Guarantee*" with terms.
    13/15
  • ~
    Reason to buy nowNew arrivals, not dated.
    5/15
82One story everywhere9% of the scoreSee what we saw
  • ~
    Same core promise on homepage and PDPClean supplements on both.
    36/40
  • ~
    Proof numbers match across pagesTemplate code "${headingText}" in headings.
    20/30
  • ~
    Offer matches across pagesGuarantee and shipping on both.
    26/30

Homepage against product page, from the same scan.

76The product page19% of the scoreSee what we saw
  • ✓
    SW-02 Mobile viewport set upViewport meta tag present.
    10/10
  • ~
    SW-03 Images described with alt text58 of 64 homepage images have alt text.
    2/5
  • ✕
    SW-04 Images below the fold load lazily0 of 64 homepage images lazy-load.
    0/5
  • ✓
    SW-10 Search that finds thingsSearch box in the header code.
    10/10
  • ✓
    SW-11 Cart top right with a live countCart link with a live item count.
    10/10
  • ✓
    SW-12 Free shipping threshold in plain sight“Free Shipping On Orders Over $90” on the homepage.
    10/10
  • ✓
    SW-13 Two or more ways to get helpSupport via chat, contact page.
    5/5
  • ✓
    SW-14 Policies one click awayPolicy links in the footer.
    5/5
  • ~
    HP-01 One clear H1Template code in H2 tags.
    6/10
  • ✕
    HP-04 Offer bar under the headerNo offer or perk found on the homepage.
    0/10
  • ✓
    HP-10 Bestsellers up front“Best Sellers” section on the homepage.
    10/10
  • ✓
    HP-11 Shop by category8 collection links on the homepage.
    5/5
  • ✕
    HP-12 A story block or founder noteNo story or founder block found on the homepage.
    0/5
  • ✕
    HP-14 A real reason to buy nowNo dated or limited reason to buy now on the homepage.
    0/5
  • ✓
    PDP-01 Product name under 65 characters“Berberine Metabolic” (19 characters).
    5/5
  • ✓
    PDP-03 Reviews on the pagePDP shows 4.9 out of 5 from 355 reviews (Junip) once its review widget loads; the count is not in page source.
    15/15
  • ~
    PDP-05 Thumbnails, video and variant images14 product images in the gallery code.
    2/5
  • ✓
    PDP-09 Quantity and variant pickers that update the priceQuantity input and variant picker.
    5/5
  • ✓
    PDP-10 Savings shown with a strikethroughCompare-at price shown on the PDP.
    5/5
  • ✓
    PDP-11 Subscribe and save in the buy boxSubscribe option in the buy box.
    10/10
  • ✕
    PDP-12 Bundles or upsells on the pageNo bundle or pairing block found on the PDP.
    0/10
  • ✓
    PDP-14 Pay later for higher price pointsPay later option (payment-terms) on the PDP.
    5/5
  • ✓
    PDP-15 Guarantee in the buy box“90 Day Guarantee*” on the PDP.
    10/10
  • ✓
    PDP-16 Shipping and returns spelled outShipping and returns terms on the PDP.
    10/10
  • ~
    PDP-17 Details, ingredients or FAQ in accordionsCalculator and details.
    9/10

Lab speed (Core Web Vitals) isn’t scored yet.

84The tools behind it11% of the scoreSee what we saw

Coverage of the seven core tool categories. The full list is in Tools they run below.

Brand Tested Score, methodology v2.0: 7 of 7 areas scored.

How you stack up1 gap vs Supplements peers and the top 20
1gap
vs peers
03 · How you stack up

Promix vs. the best

Out of 10 lanes, Promix covers 7. The comparison: 72 Supplements storefronts and the 20 top-scoring brands we grade. The gaps are listed biggest first.

Referrals, loyalty and affiliates

Gap

Promix doesn’t show a referral, loyalty or affiliate app in our scan. 47% of Supplements brands do. Other people’s audiences are a channel, and the top brands pay for it.

What the top 10 run here:Superfiliate3 of 10Social Snowball1 of 10YYotpo Loyalty1 of 10
Most common across our scan:SuperfiliateYYotpo LoyaltyIimpact.comSocial Snowball
Supplements brands47%
Top-graded40%
PromixNo

Email and SMS

Promix: running it
Supplements brands83%
Top-graded75%
PromixYes

Subscriptions

Promix: running it
Supplements brands61%
Top-graded35%
PromixYes

Attribution

Promix: running it
Supplements brands44%
Top-graded60%
PromixYes

Popups and list growth

Promix: running it
Supplements brands53%
Top-graded50%
PromixYes

CRO and testing

Promix: running it
Supplements brands28%
Top-graded40%
PromixYes

Upsells and cross-sells

Promix: running it
Supplements brands38%
Top-graded40%
PromixYes

Reviews

Promix: on the page

Reviews show on the product page (Review widget (junip, loox, okendo, stamped, yotpo) loads by script). We couldn’t name the app from the page code, so it doesn’t count as a gap.

Supplements brands60%
Top-graded75%
PromixYes

PDP and landing pages

Not spotted

Only 14% of peers run one, so it doesn’t count as a gap.

Supplements brands14%
Top-graded10%
PromixNo

Post-purchase experience

Not spotted

Only 10% of peers run one, so it doesn’t count as a gap.

Supplements brands8%
Top-graded10%
PromixNo

UGC and creator content

Not spotted

Only 6% of peers run one, so it doesn’t count as a gap.

Supplements brands6%
Top-graded0%
PromixNo

Adoption is the share of storefronts where our Oct 9, 2026 scan found at least one app in the lane. Apps that live only in checkout or the back office can hide from a scan, so “not spotted” doesn’t mean missing. App names show what other brands run. They aren’t endorsements. A few links to software partners are referral links, and we may earn a commission if you sign up, at no cost to you. Money never changes a score.

The stack by funnel stageCoverage across acquisition, conversion and retention
Acquisition2of 3Getting new people in the door2 of 3 core categoriesDetails
  • No referrals / affiliates app spotted. Most common in the top 20: Superfiliate
Retention2of 2Bringing them back for more2 of 2 core categoriesDetails

Every core category in this pillar is covered.

CRO / Experience1of 2Turning visits into orders1 of 2 core categoriesDetails
  • No reviews or ugc app spotted. Top 20 pick: Judge.me

Spotted in public storefront code, scanned Oct 9, 2026. Checkout and back-office apps can hide from a scan, so treat a gap here as something to check.

Fix this week3 specific changes, free
01

Fix template code

Now"${headingText}" shows in headings.

TryRender the text server side.

Why it matters

Code on the page looks broken.

02

Show reviews

NowNone visible.

TryAdd ratings per product.

Why it matters

Proof sells supplements.

03

Rewrite the meta

Now"Buy high quality, natural protein supplements".

TryLead with No Artificial Anything.

Why it matters

It is the owned line.

Brand Tested Scores are our editorial opinion, based on our published methodology and what we saw on the brand’s own site, shown on this page as of Oct 9, 2026. They are not statements of fact about a company’s legal compliance, finances or product safety. Grades are set against the consumer brands we grade: 82 or higher is in the A range (the scale). Methodology · Request a correction

Last graded . How we grade

Questions about Promix

Is Promix worth buying from online?

Its own store makes a fair case for itself. We grade promixnutrition.com 70 out of 100 (C+) as of Oct 11, 2026, on how clearly it sells, what proof it shows and how easy it is to check out. We grade the store, not the products.

What does Promix do best?

The tool setup, which we grade 84 out of 100. The proof has the most room to grow, at 63.

What tools does Promix run?

On Oct 9, 2026 our scan of its storefront found Stay AI, Alia, Klaviyo forms, Rebuy, Klaviyo and Attentive, plus 3 more. Checkout and back-office apps can hide from a scan, so treat a gap as something to check.

How does Brand Tested grade Promix?

The Brand Tested Score is 40% Brand DNA and 60% Site Experience, built from Promix’s own public pages, with a quote from its site behind every point. Promix earns 65 for Brand DNA and 73 for Site Experience. Brands can’t pay to be graded or to change a grade.

For the Promix team
Free

Claim your page

Verify you work at Promix. Add a founder quote or story, respond to any finding and hear from us before the next update. Claiming never changes a score.

Free

Shipped a fix? Ask for a rescan.

Tell us what changed, or what we got wrong. We rescan the live store and note what moved on this page and in the changelog.

Listed

The Brand Tested badge

Listed brands can show it on their own site. Claim this page with an email at promixnutrition.com and we’ll send a link to your badge and the code to show it. It always links back here.

Claim this page